Why hello, thanks for stopping by…
I'm an award-winning Creative Director with 20 years' experience creating culturally relevant campaigns, experiences and brand worlds for some of the world's most ambitious brands.
I'm endlessly curious about people, culture and what makes audiences choose to spend their time somewhere. I love turning those insights into ideas that spark participation, connection and conversation, brought to life through exceptional craft.
A people-first leader, I'm passionate about building collaborative creative environments where great work and great talent can thrive. Because the best ideas rarely happen in isolation.
I also get through a lot of snacks.