Developing an identity for street art festival “Art Attack” taking place in Hearn St. Shoreditch. The event featured artists such as Banksy, JR and Shepard Fairey. A commercial event to drive 30,000 people over 2 days, featuring art, live music and other activities. Creating a multi platform identity inspired by the attitude of the movement: Break boundaries and push the limits. A dynamic, ever moving identity to compliment, not distract. Rolling out across many platforms from advertising comms to event dressing and collateral.