A brand that delivers truth by taking on the ‘overpriced’ luxury beauty market and removing the mark ups, making it more accessible. Creating high quality products with world class ingredients, sourced from the best suppliers and workshops located across the globe, most of which are already working with the luxe brands. Due to it’s crowd-funding model, Beauty Pie is able to offer these like-for-like products to members at an enviable price.

We aimed to take passers by on this compelling adventure, not only globe-trotting through ingredients and techniques sourced from different countries but also by discovering the unique business model that delivers member perks. We created a touring explorable set, inspired by the wanderlust curiosity that first motivated the Beauty Pie brand. Encouraging new members with special sign up incentives and delivering much needed brand awareness in high footfall locations.